Eight months ago, I halted my full-time blogging “experiment” to take a “real job”. For those of you interested in the “business of blogging” and my personal story, (I know, for one, Sam was curious why I would ever give up full-time blogging), here’s an update.
The job I took is great. It’s a mile from home in offices on the Portland, Maine waterfront. I’m doing something I enjoy (marketing and technical writing) and work with a great small team. There’s been a learning curve, but I’m enjoying the challenge.
As it turns out, taking a job when I did was fortuitous. That’s because we now have a little girl on the way! Come the end of August, I’ll be a worker, a blogger, and a father. I’m tired just thinking about it. But oh, so excited.
Blogging continues to rock. Money Under 30 still surpasses my expectations. Traffic has grown to new heights, reaching nearly 100k unique visitors in March. (There’s been a slight drop as interest in articles related to taxes and the home buyer tax credits dries up, but the trend is still good.)
Revenue is also better than it’s ever been. If the site’s net revenues were a “livable” wage a year ago, they’re a “comfortable” full-time salary now.
(Still, there are good reasons for the job: security, live human interaction, and the opportunity to get new skills outside of blogging. Part of me also questions the long-term viability of ad-supported blogging as a business, although it doesn’t seem to be going away anytime soon.)
As you know, I’ve also hired some writers to help me manage the pressure of running what could easily be a full-time business while doing my best at my full-time job. I think Carrie, Emily, Mark, and Sarah are doing an awesome job; I hope you do, too!
Finally, there’s this: Seven months from now, I face a conundrum that most of my friends already joke about.
In January 2011, I turn 30.
The question, of course, is how does a 30-year old run “Money Under 30”?
I’m still working on that one. Perhaps by publishing younger writers. Perhaps by taking on a younger partner. Perhaps by rebranding. (I’m open to suggestions).
Until then, I’m going to be using my limited time to work hard on my mission: To build not just another financial blog, but a resource providing simple, sound, and enduring financial education for twenty somethings.
In that vein, I created a quick survey asking for suggestions that I’ll be fully promoting next week. (Interested in helping? Take my survey here.) I’m also going to launch a Money Under 30 Facebook page soon, which is long, long, long overdue. Finally, I’m quietly working on a new site. Whether it will one day compliment Money Under 30 or become Money Under 30 “2.0”, I’m not sure yet. That’s all I can say for now, but I will keep you posted.
If you have other suggestions for steering Money Under 30’s course, questions about blogging, or just thoughts, I’d love to hear them!
Thanks, as always, for reading.